Master Colors®, LLC the “World leader in Color Quantification Technology” announces patent filing for Early Cancer Detection.
November 2007

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Brian Lawler's Review of the HVC Color Composer
October 2007

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Layers Review of the HVC Color Composer
May 2007

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InDesign Magazine Review of the HVC Color Composer
April/May 2007

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CreativePro.com Review of the HVC COlor Composer
03/23/2007

This Photoshop plug-in adds an intuitive color selection tool that will save time and money -- once you grasp its complexity.

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The Kleper Report on Digital Publishing
January / February 2007

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HVC Color Composer™ Professional Plug-in Now Available for InDesign® for Mac
01/04/07

Master Colors®, LLC, developer of a line of critically acclaimed, award winning plug-ins for Adobe® Photoshop® and InDesign® has just unveiled the latest addition to its rapidly expanding line of plug-ins. The HVC Color Composer Professional plug-in for Adobe® InDesign® CS and CS2 for the Mac® is immediately available. The HVC Color Composer will be compatible with CS3 shortly after Adobe releases its final shipping version of CS3.as a free update.

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PhotoshopUser Magazine
January 2007

"Master Colors HVC Color Composer is a designer’s dream tool..."

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Mac Directory
October 2006

When creating a symphony, the composer strives to bring together many different elements of the orchestra to create one specific effect. Web designers and graphics artists face a similar process….The end result is like that symphony – pleasing to both the eye and the ear….especially the happy comments you’ll get from clients who are thrilled with your design choices, the various elements blend together beautifully….Thanks to Master Color’s HVC Color Composer Pro for Photoshop!

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Vizdepot Article on HVC Color Composer
10/17/06

Color is critical to the visualization artist. We are constantly asked to provide accurate color replications of things owners or our bosses find. Each time we take a rendered image into Photoshop, we are without doubt, supplementing the image with entourage or fixing colors. There is a new tool on the market to assist us in this effort, just made available to Windows and Photoshop CS and CS2 community - HVC Color Composer from Master Colors.

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IT-Enquirer Article on HVC Color Composer
10/17/06

What are you adding to Photoshop with HVC Color Composer? The answer is: an enhanced version of Photoshop's colour picker that supports artists who rely on selecting colours by perception, better. HVC stands for Hue, Value and Chroma.

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The HVC Color Composer is now available for Windows
9/07/06

Master Colors announces the Immediate Release of HVC Color Composer plug-in for Photoshop in Windows for Adobe Photoshop in both Macintosh and Windows platforms at a new lower price.

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The New Standard for Digital Color
3/28/06

Master Colors®, LLC, manufacturer of the award winning plug-in for Adobe Photoshop®, the HVC Color Composer™, has just announced the introduction of “Nirvana- 6 Color Lessons to Enlightenment” a free, online, downloadable color seminar.

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Xchange Technology News
March 2006

Use this powerful Photoshop plug-in to work in a totally new color space that can automatically build custom colour palettes based on your own projects.

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The Kleper Report on Digital Publishing
May/June 2005

HVC Color Composer Professional is an application that is available either as an Adobe Photoshop plug-in or standalone, that provides the user with an incredible selection of compatible color palettes based on hue, value, and chroma. Users select a color in any of a variety of color spaces and quickly generate dozens of color palettes which address color relationships defined by the user. The palettes can be saved and exported for use in other creative applications, or opened as swatches in Photoshop.

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Mac Design Online
March/April 2005

Master Colors, LLC has introduced a new Photoshop plug-in: The Master Colors HVC Color Composer...

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Seybold Report
Master Colors finds the perfect color space

We may never find the perfect color space—visually uniform, mathematically tractable and artistically insightful—but we keep trying. The latest candidate for the honor is Master Colors. The company has reworked the Munsell color model to distribute the colors according to visual contrast ratios, we were told. The result is a color picker that artists actually can use for finding subtle relationships among colors. Conversely, the difference between two colors is expressed in a metric, steps of equal contrast, that artists will intuitively understand.

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Layers Magazine
Photoshop color selection tool heightens color harmony

HVC Color Composer is a Photoshop plug-in that enhances Photoshop's Color Picker by adding hue, value, and chroma controls. The idea is that because artists perceive colors based on hue, brightness (value), and intensity (chroma), they should be able to select colors the same way. The Color Picker is easy enough to install: Just copy the Master Colors HVC Color Composer folder into Photoshop's Plug-Ins folder, choose HVC Color Composer as your color picker from Photoshop's general preferences, and you're set.

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Photoshop News Magazine
VC Color Composer plug-in released

The Photoshop Color Picker is almost as ubiquitous to many of us as our cell phones; without either, it would be difficult to function every day. Master Colors LLC has released a product that aims to change this. No, they’re not taking away our cell phones; however, the release of the HVC Color Composer (Mac only) changes the way we think about our close friend the Color Picker.

Master Colors claims that rather than presenting static palettes that have no relation to each other, HVC Color Composer can call up palettes that work specifically with colors chosen for the job. Each of the palettes is harmonically coherent so that the colors look stunning in the artwork—every time. The HVC Color Composer also opens up an infinite variety of unexpected color combinations that are sure to help spark the creativity of artists and color professionals.

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MacTech Magazine
Web Design—Beyond 216 Colors, Outside the Web-Safe Palette

Thinking Outside the 216-Color Box

Let’s talk a little about how we select colors in 2005. Consider this:
• The average human eye can see about 3,000,000 colors
• 72% of monitors today display millions of colors (24-32 bit)
• 25% of monitors today display thousands of colors (16 bit)

Then why do Web designers tend to keep within the old 216 “Web-safe” color palette? I realize that you don’t anymore but I’m talking about the other guy.

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Master Colors LLC announces the release of The HVC Color Composer™ Standard & Professional Versions at Mac World 2005 San Francisco
01/08/2005

In January 2005, Master Colors will introduce two new software products at Mac World in San Francisco, The Master Colors HVC Color Composer in both a reasonably priced Standard Version ($49.95) and a PRO Version (($129.95). This Mac Photoshop plug-in has no competition in the market because it is the only software of its kind, and is bound to become an instant classic for professional artists, designers and digital pre-press managers, all around the world. "This utility brings Professional quality color to the finger-tips of the design world," said Casey George, Digital Pre-Press Manager at Great Western Litho. "This is the must have plug-in for Photoshop."

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Master Colors Awarded as one of "Hot Picks" at Seybold, San Francisco 2004
08/17/2004

San Francisco, August 17, 2004 MediaLive International, Inc. today announced the winners of the Seybold San Francisco 2004 Hot Picks, a collection of newly released products created by Artiflex Software, Cadmus Communications, Design Science, Master Colors LLC and Snapbridge Software. Selected by the editors of The Seybold Report, the five products chosen as Hot Picks highlight the new products and technologies on display during Seybold San Francisco 2004.